Is Google A Content Company? Of Course It Is. So What Should Publishers Do?
...content play, called Knol, "killing" Mahalo . Knol stands for "unit of Knowledge" and it's a very well-designed Wikipedia/Mahalo style content publishing play. It's very similar to the New York Times' forgotten About.com , Seth Godin's spam-filled Squidoo , the flawed-but-fascinating Wikipedia , and of course my new project Mahalo.com
Four...
