Getting Crushed In Upfront, NBC Tries New Ratings Metrics
...upfront ad sales session for NBC. In fact, about the only positive thing that NBC execs are saying about sales this year is that it's a good thing 50% of NBC U's (GE) revenue comes from cable TV
But as the nothing-to-lose network, NBC has the opportunity to try some new things -- like year-round scheduling, and now a ratings experiment with...
